Wednesday, March 26, 2008

Reciprocal or Two way, One way, Three way Link Exchange

Link exchange is the key factor website promotion. This the very old and needed technique used by the seo to increase their website ranking in the search engine. Link exchange is the process in which one website add link to another website and other website add link to that website. There are three types of link exchange one way, two way or reciprocal or cross, three way link exchange. Reciprocal or two way or cross are already described above. In one way link exchange, other website add our website and you don’t need to link back. Article posting, pad submission come under this category. Three way link exchange is the method in which three sites are involve in the link exchange and they add to one another in a circle. Suppose a, b and c three sites will be linked, a add to b, b add to c and c add to a.

Important points for effective link building

Collect relevant and high pr websites for doing link exchange.
Never take link from irrelevant sites.Avoid frame and java script links which is not preferred by major search engine.

Thursday, February 21, 2008

Off Page Optimization

Link Building is the process of making back links or inbound links to your site. If you see in the broadest way, all sites are linked to one another in the many kind of ways and we talk to a particular website is also the collection of WebPages which are linked to one another through hyper links or any other way. Search engine pay more attention to internal or external both type of linking and approximately 70 to 80 % website promotion is depended on link building. Most of the Internet users give more value of off page seo (link building) as compare to on page optimization.
There are plenty of techniques to make the number of links to your sites, some are ethical or unethical. Automated link building software are also available in the net which makes plenty of links within a short period but by this technique would be harmful to your website because plenty of links for a new site will activate the Spam filter and could be banned by search engine. Many seo companies are to promote your site through ethical methods and prefer of the search engine. There are many latest Internet marketing techniques that are analyzed manually.
Link popularity is an important metric in getting top search engine rankings. Link popularity, has very one knows that obtaining link from the other popular site. Currently, Link Popularity is being considered to be the very important process for seo and without a good link popularity plan is not easy to get top ranking and pr.
Some Link Popular methods, which will be helpful for link building.
  • Link Exchange with among high or same page rank websites
  • Post your message to the various message boards and guest books
  • Publishing your article about your website to high pr article sites.
  • Search engine submission
  • Free directory submission
  • Article submission
  • Forum, Blog and Comment Posting